Looking Forward Seo Trends 2017

Looking Forward: SEO Trends for 2017

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With the new year comes a plethora of SEO trends to watch out for in 2017. To make sure businesses and marketers are putting their best foot forward, they must stay ahead of the curve when it comes to search engine optimization—after all, these practices are constantly changing! From an analysis of what's popular now and looking at where digital marketing is headed this upcoming year, we cover some key tips that will help you gain invaluable insights into how top websites rank well today.

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1. Mobile optimization - As users increasingly access the internet on mobile devices, it's become critical for businesses to equip their websites with mobile-friendly features. SEO experts have been stressing its importance for some time now, but in 2017, this trend is forecasted to reach a whole new level as Google search results prioritize sites that are optimized for cell phones and tablets. Don't get left behind—be sure your website stays ahead of the curve!

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2. Voice search - The increasing popularity of voice search technology is revolutionizing the way businesses need to optimize content for their customers. Instead of simple, keyword-based searches, people are now able to ask complete conversational questions and expect relevant results—a challenge that requires companies to rethink how they present their information online!

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3. User experience - UX is set to become a major player in SEO this year. Google upped the ante, prioritizing sites with great user experiences—and they're not done yet! In 2017, businesses need to ensure their websites are easy-to-use and visually appealing if they want to stay ahead of the game. Not only will this help them win over customers, but it will also help them reach those all-important ranking spots on search engine results pages (SERPs).

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4. Rich snippets - Rich snippets are essential additions to online search results that provide users with a glimpse of information beyond the website or content description. Ratings, reviews, and prices can all be displayed in these eye-catching highlights, increasing click-through rates while enhancing user engagement. In 2017, businesses should make sure their presence is felt by utilizing this smart technique for making their search engine appearances stand out from the crowd!