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Balancing on the Marketing Tightrope: Advice from Those Who Have Been There, Done That

Lana K. Moore | Marketing today is a balancing act. In this edition of our 50 Women in Martech series, we share advice for martech newbies on holding steady and strong.... more
50 women in martech marketing marketing technology martech women in martech
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To Achieve Marketing Excellence, Chase Perfection

Lana K. Moore | Marketing and continuous improvement go hand-in-hand. In this edition of our 50 Women in Martech series, we share advice on staying motivated.... more
50 women in martech marketing motivation women in martech
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How Well is the Industry Responding to Gender Diversity in Martech?

Lana K. Moore | A few years ago, conference organizers were hit with a backlash regarding speaker diversity that highlighted the gender problem in tech. In Women Still Not Welcome: The Ongoing Issue With MarTech Conferences , Nadya Khoja describes her 2016 exper... more
50 women in martech gender diversity women in martech