tag: gdpr


GDPR Prepwork: How U.S. Businesses are Staying One Step Ahead

Lisa Callahan | Summary We know by now that the EU-based General Data Protection Regulation (GDPR) will significantly alter the way we conduct business — and not just in the EU itself.Here in the U.S., business owners are readying up and buckling down ahead of t... more

How the GDPR Will Impact Martech Vendors

Sara Sousa | Summary We've seen hundreds of articles covering the GDPR, and while general knowledge is great to have, as the date approaches, martech vendors need to know exactly how the GDPR will impact them.Yaagneshwaran Ganesh shares what martech vendors can... more