tag: customer experience


What Can Businesses Use SMS Marketing For?

Madeleine Helme | So you know that SMS marketing is a great way to reach your audience, but what do you say to them? Read on for a few ideas.... more

The Customer Connection: Making Customers Advocates

Kathi Furman | Finding the right influencer isn’t always an easy task. Businesses often forget that the best influencers might be one of their customers.... more

It’s Time to Recruit IT to Improve Customer Experience

Cindy Jennings | In this guest post, Cindy Jennings explains how marketing teams can leverage IT talent to improve customer experience and internal efficiency.... more

3 Ways to Improve Your Brick-and-Mortar Experience

Madeleine Helme | Brick-and-mortar stores need to leverage their competitive advantage by giving their customers the best in-store experience they can.... more

A Guide to Delivering Positive Customer Experiences

Kathi Furman | The secret to increasing customer retention is to create a positive customer experience that leaves them wanting more from you.... more

Generation Y: Millennials and Customer Relationships

Kathi Furman | Don’t turn your back to the Millennial generation. Update your marketing strategy to increase brand loyalty and customer relationships.... more