tag: 50 women in martech


Women, Why Waste Your Time on Silly Mentorships When You Should Really Focus on That Next Promotion?

Lana K. Moore | Recently, I saw a post on LinkedIn with this lede: Women don’t need ‘mentors,’ they need promotions. “Whoa,” I thought to myself, “this is probably some form of click/engagement bait.” But it was real... I don’t personally know... more

Falling Into Martech: Careers and Roles Evolve with the Landscape

Lana K. Moore | Happy International Women’s Day! Over the last several weeks, the editorial team here at MarTechExec has been highlighting the experiences and achievements of 50 Women You Need to Know in Martech: 2018 . And while we believe every day is a... more

How to Survive a Severe Case of Martech FOMO

Lana K. Moore | We’ve all been there. We hear about how a peer is killin’ it with this new piece of marketing technology they just rolled out. And we’re excited! If it worked for them it’ll work for my team, right? In the words of Lee Corso on College Game... more