Play this Ridiculously Fun Marketing Acronym Game

Lana Moore | Ever get the feeling marketing acronyms have gotten out of control?At this point, it might be worse than marketing jargon and buzzwords. The sad truth is, I admit to speaking in acronyms more than I'd like. So the next logical step would be to c... more
 

A Touchy Subject: Essential B2B Customer Touchpoints

Hailee Franco | If you don't want to fall behind your B2C counterparts, then listen up B2Bers. Chris Wright shares some of the biggest B2B customers touchpoints.... more
 

Do You Know These 3 Things About Snapchat's Snap Map Feature?

Ashley Kaczmar | Snapchat recently introduced a new feature called Snap Map, and there's been a lot of chatter about it. What can brands use this feature for? Find out here.... more
 

The Experts Discuss the Benefits of Business Intelligence and Data Science

Lana Moore | The benefits of business intelligence and data science are many. Let's hear what the experts have to say about the benefits these two bring.... more
 

How the Pros Turn Loyal Customers into Brand Advocates

Lana Moore | Are you looking for ways to turn your loyal customers into brand advocates? If so check out what the experts have to say in this article on MarTechExec.... more
 

Will Voice Search Take Over the Advertising Industry?

Ashley Kaczmar | Is 2017 the year of voice search? That's what many brands are being led to believe. But it may be too soon for that just yet.... more
 

Why the Experts Say Account-Based Marketing is a Must in 2017

Ashley Kaczmar | ABM is a marketing strategy that focuses on customers as individuals. Businesses then concentrate their marketing and sales resources on them.... more
 

Get These Key Takeaways on Mobile Marketing

Ashley Kaczmar | It's time to focus in hard on mobile marketing. So this article is about big lessons and takeaways that you can apply to your own mobile marketing campaign. ... more
 

Creating Instagram Ads People Will Love

Madeleine Helme | Instagram ads are a great way to get more leads for your business. Follow these tips to create ads that will make your audience pay attention.... more
 

Why Experts Say You Should Never Treat Product Management Like an Assembly Line

Lana Moore | No product earns it profits by moving from point A to point B, which means no product management plan should operate like an assembly line.... more