Advocacy, Loyalty & Referrals


Increase Your Referrals with Some Cross-Marketing

Ashley Kaczmar | How do you get more referrals for your brand? You dip into some cross-marketing, of course. Find out how in this article from Forbes.... more

Creating Customer Loyalty Is About More Than Data

Ashley Kaczmar | The beauty of data is that it's supposed to let us understand customers more. Yet, customers still feel that brands don't know them as well as they should.... more

Are You Paying Enough Attention to Customer Engagement?

Ashley Kaczmar | You should know by now that consumers consider the opinions of their peers to be one of the best ways to determine whether or not to buy a product.... more

How the Pros Turn Loyal Customers into Brand Advocates

Lana Moore | Are you looking for ways to turn your loyal customers into brand advocates? If so check out what the experts have to say in this article on MarTechExec.... more

Keeping Customer Loyal: No Loyalty Program Required

Kathi Furman | Utilizing these tactics increases customer loyalty organically without breaking the bank, giving you a better return on investment.... more

The Powers of Marketing and HR Combine for Better Employee Advocacy

Ashley Kaczmar | Digital trends have been pushing HR departments to collaborate more and more with the marketing department for things like employee advocacy programs.... more

Creating Loyal Brand Advocates Starts with Saying Thank You

Kathi Furman | Gratitude is an important life attribute and a valuable key to experiencing business success. Here are seven ways you can thank your brand advocates.... more

Find Your Marketing 'March Madness' Moment

Hailee Franco | March Madness and all that goes with it is an event that gets people excited. So how do you find your marketing march madness moment?... more

Empower Employees with an Employee Advocacy Platform

Hailee Franco | Are you ready to tap into the marketing power of your employees? If so learn how to empower them with an employee advocacy platform.... more

Start Socializing: Creating Brand Awareness Through Employee Advocacy

Hailee Franco | Are your employees feeling uninspired? It may be time to create an employee advocacy strategy. Find out why now in this article from Caitlin Burgess.... more