Tasha Lower

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more on social media

Tasha Lower | Good tips all over, but especially the bit about creating a buzz and building a relationship with consumers through the internet. Don’t forget social media and using artistically interesting or aesthetically intriguing pictures or videos of you... more

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excellent article

Tasha Lower | Great advice all over. I had no idea all these tools were available through google! That being said, I would be hesitant to rely on such ads at the expense of a well designed, easy to use mobile site. As young consumer, I know that there are few busi... more

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Real Advice

Tasha Lower | Yes! I love getting advice from real people who have used real strategies to accomplish their goals. All too often when I’m looking for help with productivity, business, or marketing I find vague generalizations of now use to anyone. With this... more

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Resonating Article

Tasha Lower | Excellent advice. If one focuses on technology, it can be easy to invent problems that don’t exists to rationalize the expense of some new shiny piece of tech. I know I’m guilty of this tendency. Likewise, getting lost in the sea of data... more

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article review

Tasha Lower | It’s always useful and fascinating to read about others’ productivity tips, tricks, methods, and routines. I do it so often, sometimes even when I should be working, ha! This article is short and simple, drawing inspiration from several s... more

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Customer Loyalty in Small Business

Tasha Lower | As a consumer, starting a relationship with a young company and watching it grow into a more substantial player is always a delight. It can be satisfying to consider yourself having been on brand or on trend before others and inspire loyalty for a si... more

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Negative Reviews Online

Tasha Lower | The article doesn’t expand too much on negative reviews but there is an angle concerning them that is worth considering. I’ve personally found myself more likely to buy a product with a few negative reviews if the negative reviews are poo... more

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Further Thoughts on Facebook Events

Tasha Lower | Don’t forget to update events afterward and provide links to information about annual or monthly event plans. Nothing is more frustrating than looking for information for an event and only being able to find information from two or three years... more

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Middle Ground in E-Commerce Live Chat

Tasha Lower | As a young consumer I am much more comfortable with live chats than calling help lines or call centers. That being said, I am often personally put off by a live chat prompt that is too eye catching or that pops up unprompted. Like a too pushy sales r... more

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Sales Life Hack

Tasha Lower | It would be silly to deny the use of charm or even flirtation in saleswork. I’ve been encouraged before to think of dating as a way of “selling the best version of yourself” but I can honestly say I never thought about tre... more