Lauren Campbell

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InstaAds

Lauren Campbell | There are tons of ads on Instagram, and nine times out of ten you can tell its an ad as soon as you scroll to it. These days people are attracted to humor, and memes especially. I've always thought that maybe if these companies looked a lit... more

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Phone Ads

Lauren Campbell | This article was wonderful and I agree with it completely. Advertising through mobile devices is what's going to bring in most of your customers right now. The average person spends so much of their day on thier cell phone, so why not take... more

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Tech Evolution

Lauren Campbell | This is a great read. Technology has been rapidly progressing and it has no chance of slowing down. And with new technology happening everyday comes new job opportunities opening up everyday. We're a tech based society now and in some way, all jobs w... more

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martech

Lauren Campbell | Great info here. You'll find the do's and don'ts of tactical buying as it specifically relates to us as marketers. I'll admit that I have always thought negatively of tactical buying, as I too have found issues with gaps and overlaps. IMO i... more

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Marketing and People

Lauren Campbell | This was actually a pretty awesome read. People get so wrapped up in technology these days and it's understandable. Computers and any interactive technology are huge now. But, we tend to forget that, we actually used to market WITHOUT technology. So... more

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Social Media Marketing

Lauren Campbell | This was an excellent article. I have always thought that using humor, espcially in our tweets and facebook posts, is the most effective way to grab the attention of our prospective customers, who for the most part are millennials. When som... more

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Social Media

Lauren Campbell | Marketing on socila media is a must these days. If you're not on Facebook, Instagram, or Snapchat then there is a good chance you're missing out on some business. Social media can be scary and intimidating but once you get your foot in the door, it's... more

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Online Shopping

Lauren Campbell | This article is so spot on. We're all guilty of loading up an online shopping cart, racking up $200 worth of products, and then never following through because that $5.99 for shipping is just way to much. I've experienced customer follow-up... more

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Marketing Photos

Lauren Campbell | This is a great article for someone just getting a feel for the marketing aspect of their business. The way a product is displayed and presented in general, is so key when it comes to sales and even getting a name out there, especially when... more