Scott Poniewaz

Founder & Fractional CMO at The Pony Group

Scott is the Founder of The Pony Group , a Fractional CMO and business advisory firm in Austin. He also is the Austin Ambassador for Upwork, one of the world's largest marketplaces connecting freelancers and businesses. Resume highlights include co-founding the largest college daily deal site, building innovative e-commerce sites, a variety of travel companies, and he grew FoundersCard, a Membership community for entrepreneurs, from its infancy to nearly 25,000 Members and millions of dollars in annual revenues. Clients include luxury e-commerce businesses, financial firms, real estate teams, co-working spaces, travel companies, and a variety of other technology and Artificial Intelligence (AI) companies. Aside from his passion for marketing and entrepreneurship, he is an avid hockey player, golfer, and First Tee volunteer.

Scott Poniewaz added a new article


Expert Opinion: Print Advertising Featuring Scott Poniewaz

Scott Poniewaz | In this edition of our Martech Master Series, we ask our experts for their prediction on the future of print advertising.... more

Scott Poniewaz added a new article


Expert Opinion: Email Marketing Featuring Scott Poniewaz

Scott Poniewaz | We asked 32 martech experts what the future holds for email marketing. Find out what they said in this edition of the Martech Master Series.... more