product management


Product Management vs. Project Management

Kathi Furman | Both product management and project management add to the overall success of a business in unique ways. Don’t ignore the importance of both.... more

Product Demos: The Downfall of Product Management

Lisa Callahan | In this article, Ian Altman from Forbes explains why product demos may end up costing you business, not scoring you more.... more

Product Management

What is Product Management? When you're building online systems or software of any kind, product management is the big picture. It starts by determining the business goals - what does the business want to accomplish? - which turn into requirements f... more

Product Management as Minimum Viable Experiment

Tim Ziegler | Instead of building big products and seeing if you got them right, take a "minimum viable experiment" approach. Find out how in this article.... more

Product Management: Keys to Success

Bill Gaskill | The multi-faceted and lateral nature of product management makes it a process that is learned during, rather than before, the job.... more

Understanding Product Management and How it Benefits Businesses

John Shieldsmith | Product management is just a buzzword right? Actually, it can benefit your business in a big, BIG way. Read on to get started.... more

What to Watch in Mobile Product Management

Lisa Callahan | In this article,  Ashley Sefferman from Business2Community lists the 7 mobile product management trends that PMs have their eyes on.... more

Product Management Traps to Avoid

Tim Ziegler | As a product manager out there on the front lines, it’s likely you’re always honing your expertise. You know by now that there are any number of PM resources like videos, online courses, and how-to articles, as well as so many new methodologies,... more

7 Reasons why Product Management Grows in the Cloud Era

Tim Ziegler | In these days of software as a service, where all businesses live in the cloud at least part-time, the role of Product Manager becomes even more important.... more

Agile Product Management - a Start to Finish ZipCar Case Study

Tim Ziegler | What can a company like ZipCar teach you about agile product management? More than you think. Find out in this article from That UX Dude.... more

"Anti-Patterns" or What Not to Do in Product Management

Tim Ziegler | Know what NOT to do in product management. "Anti-patterns" are solutions to recurring problems that seem like a good idea, but are they?... more

Lessons Learned After 13 Years in Product Management

Tim Ziegler | Product management is a strange field because product managers come from all sorts of backgrounds. Find out why from an expert in the field.... more

The Surprising Similarities Between Product Management and Poker

Courtney Raaz | In his article, Tommi Frosström draws comparisons of Game Theory in poker to product management.... more

Why Experts Say You Should Never Treat Product Management Like an Assembly Line

Lana K. Moore | No product earns it profits by moving from point A to point B, which means no product management plan should operate like an assembly line.... more

Think You Got What It Takes for Product Management?

Tim Ziegler | Product Management is a strange field and takes a certain kind of person. But what is that kind? Find out in this article from Melissa Rosenthal.... more

Product Management Basics: How to Define Your Build

Tim Ziegler | You can't make an awesome product if you don't know what to build, or for whom.Check out these product management basics to learn how to figure this out.... more

Product Management 101 - Prioritizing and Digging In

Tim Ziegler | Have your marching orders? Learn how to prioritize and start building in this product management 101 article from Chandan Kumar Jilukara.... more

Managing Project Management Risk

Kathi Furman | Make sure you gather enough information to prepare for multiple project management risk scenarios.... more

20 Elements of a Successful Project Management Plan

Tim Ziegler | Your project management plan is more than just a schedule of work. So what does go in the project management plan? Find out in this article.... more

The Project Management Systems fit for an Enterprise

Courtney Raaz | In this article, Kaya Ismail shares what he believes are the top 16 systems you can use for enterprise project management.... more

8 Features You Need in Project Management Software

Kathi Furman | There are plenty of project management options available to businesses of all sizes, and the best include these common features.... more

7 Hacks to Streamline Project Management

Kathi Furman | Improve your project success rate by utilizing these seven hacks to streamline project management and increase productivity.... more

Project Management Made Simple: Agile Vs. Waterfall

Tim Ziegler | Agile vs. Waterfall is like the Mac vs. PC argument of project management. Which is best for you? Find out in this article.... more

The Crucial First Steps to Project Management You Can't Skip

Courtney Raaz | In this article, Damian Samolej clues his readers into his three step process when planning for a new team project.... more

Product Manager vs. Product Owner

Tim Ziegler | What's in a word? In the difference between Product Manager vs Product Owner, quite a lot! Find out what in this article from Sean Duplantis.... more

Project Management Software Ups Your Professional Game

Kathi Furman | Time is of the essence. Project management software provides a way to juggle numerous tasks in various projects at one time.... more

Signs Your Current Digital Asset Management Process is Failing

Kathi Furman | DAM investment is too significant for it to not work the right way. Here are 5 signs your digital asset management process is failing.... more

13 Eye-Opening Stats About Project Management

Tim Ziegler | Did you know that 80% of high-performing projects are led by a certified project manager?Learn about this in an article from ProofHub.... more

Minimize Grunt Work by Getting Project Management Right Early On

Tim Ziegler | It's tempting to do project management by hand at first, but consider the costs of this approach. Then work at getting project management right.... more

Don't Be a Product Manager. Be a Product Leader

Tim Ziegler | To be effective, product managers must learn to influence and, therefore, must learn to become leaders. Find out how to be a product leader now.... more

A Product Manager's Guide to Inheriting a Product Backlog

Courtney Raaz | In this article, Nathan Rhodes provides other product managers with key advice on how to handle inheriting a product backlog.... more

Act-On is developing product bundle to help Microsoft's customer engagement

John Shieldsmith | Act-On Software announced last fall that they were developing a product bundle to help Microsoft have more intelligent customer engagement.  While Act-On specializes in developing marketing automation for companies, this deal is different... more

Product Managers: It's Not About the Experience

Kathi Furman | The best product managers always look to improve products and streamline work processes.... more

Reasons to Fire Your Product Manager

Kathi Furman | If your product manager is guilty of one of these seven mistakes, it’s time to reconsider their position with your business.... more

Forget the MBA. Here’s the Fastest Way to Become a Product Manager

Tim Ziegler | Many people in their mid careers think about getting an MBA as a stepping stone to become a product manager. But do they need to?... more

Product Manager Expectations You Need to Set

Kathi Furman | Many businesses fail to set appropriate product manager expectations in the beginning and struggle to see that value in the long run.... more

6 Reasons You Need to Hire a Product Manager

Kathi Furman | Even with their proven track record, many businesses are on the fence about the need to hire a product manager. Here are a few reasons it's necessary.... more

Questions and Tips for Interviewing Product Managers

Tim Ziegler | Brent Tworetzky has hired a product manager or two in his day. He shares his best tips for interviewing product managers in this article.... more

Designers Can Be Great Product Managers

Tim Ziegler | Product managers and designers can be at odds. That's why PMs with a design background can be very effective. Find out why in this article.... more

How to Get Product Managers Excited to Work with Customer Success

Tim Ziegler | how does your business keep product managers focused on customer success and communicating well with the customer team? Find out in this article.... more